Thermafiber, Inc., has launched
its redesigned company website. The new site features a contemporary
appearance with simple and clear navigation, which helps customers quickly
find the information they want. The site also provides more details about
Thermafiber's widely specified mineral wool insulation products and
services.
Aug 13, 2009
Reorganized content and new features streamline the user's experience,
providing important information to all customers from specification to
installation and beyond. New features of the site include:
-- Optimized content layout with
efficiency in mind so users can get the
information they need quickly
-- Enhanced LEED calculator that enables customers to compute specific
LEED contributions of Thermafiber products based on job site location
and recycled content
-- Expanded information on LEED credit contributions and other
sustainable attributes of Thermafiber's commercial and residential
insulation products
-- Detailed explanations of the unique Thermafiber Insolutions(TM)
technical and customer services
-- New online forms for ordering product literature and samples
-- Expanded technical library with AutoCad drawings, perimeter fire
containment designs and 3-part architectural specifications
"Throughout the planning and development of our new website, we focused
on our customers," says Michael Williams, Thermafiber Executive Vice
President. "We interviewed them to get feedback on our existing site and
had a customer focus group test our new site prior to launch. Our goal was
to optimize the website to quickly provide the information they need. We
understand our customers' time is valuable, and we want to help them be as
efficient as possible when working with us. We are excited about the
launch and think the new design and added content are welcomed
improvements."
http://www.thermafiber.com
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